{"id":1435,"date":"2023-01-06T23:28:43","date_gmt":"2023-01-06T22:28:43","guid":{"rendered":"https:\/\/johannafischer.design\/?p=1435"},"modified":"2023-05-05T16:18:15","modified_gmt":"2023-05-05T14:18:15","slug":"ogaenics-nahrungsergaenzung-die-spass-macht","status":"publish","type":"post","link":"https:\/\/johannafischer.design\/en\/ogaenics-nahrungsergaenzung-die-spass-macht\/","title":{"rendered":"og\u00e6nics \u2013 Nahrungserg\u00e4nzung die Spa\u00df macht"},"content":{"rendered":"
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og\u00e6nics \u2013 food supplementation that is fun<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Packaging & Branding. Client: Novel Nutriology. Agency: Tom Leifer Design.\n

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Hamburg-based company Novel Nutriology produces organic food supplements under the brand og\u00e6nics. For its launch, I had the opportunity to create\u00a0a complete branding package, including packaging\u00a0and logo design. The playful use of leaves and the pleasantly fresh colour scheme create a likeable look that stands out from similar products in this segment and brings fun into the world of nutritional supplements \u2013 which was an absolute rarity during the year of the launch in Germany. This case was developed during my time at Tom Leifer Design. To see the full case and credentials please click on this Link.<\/u><\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tTell me more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Die Hamburger Firma Novel Nutriology produziert unter der Marke Og\u00e6nics Nahrungserg\u00e4nzungsmittel in Bio-Qualit\u00e4t. Zur Markteinf\u00fchrung hatte ich als verantwortliche Designerin, die tolle Gelegenheit das Branding, Packaging und POS-Werbemitteln zu gestalten. Durch spielerischen Umgang mit der Bl\u00e4ttchen-Optik und angenehm frischer Farbwelt entstand ein sympathisches Gesamtbild das sich deutlich von \u00e4hnlichen Produkten in diesem Segment abhebt und Spa\u00df in die Welt der Nahrungserg\u00e4nzung bringt \u2013 im Jahr des Launches, eine absolute Seltenheit.<\/p>","protected":false},"author":5526,"featured_media":2155,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[18,21,83,81,77,20,82,79,78],"class_list":["post-1435","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-public","tag-branding-start-up","tag-einzigartiges-logo","tag-farbenfroh","tag-food-supplement","tag-holistisches-markendesign","tag-icon","tag-lifestyle-nahrungsergaengzun","tag-nahrungsergaenzungsmittel","tag-packaging-design"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/posts\/1435","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/users\/5526"}],"replies":[{"embeddable":true,"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/comments?post=1435"}],"version-history":[{"count":79,"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/posts\/1435\/revisions"}],"predecessor-version":[{"id":3272,"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/posts\/1435\/revisions\/3272"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/media\/2155"}],"wp:attachment":[{"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/media?parent=1435"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/categories?post=1435"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/johannafischer.design\/en\/wp-json\/wp\/v2\/tags?post=1435"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}